How Our Dental Client Generated $293k in 30 Days
The Problem
Our Client, A multi doctor dental practice was weeks away from making major staffing cuts after struggling with declining patient volume, inconsistent lead flow, and empty appointment calendars. Hygiene schedules were underbooked, high value treatment cases had slowed dramatically, and several doctors were seeing large gaps in their daily schedules. Previously they relied heavily on referrals and outdated marketing tactics that were no longer producing predictable growth.
The Strategy
We launched a highly targeted Google Ads campaign focused on high intent searches including emergency dental, dental implants, cosmetic dentistry, Invisalign, and same day appointments. Campaigns were segmented by treatment type, geographic radius, and patient urgency to maximize conversion rates and reduce wasted spend.
We also rebuilt the conversion process by:
• Creating treatment specific landing pages
• Implementing call tracking and lead attribution
• Optimizing mobile booking experience
• Running aggressive retargeting campaigns
• Prioritizing high revenue procedures first
Results After 30 Days
• $20k in Google Ad spend
• $293k in attributed revenue
• 417 qualified inbound leads generated
• 112 new patient appointments booked
• 38 high value treatment plans accepted
• Cost per lead reduced by 41% compared to previous campaigns
• Doctors returned to fully booked schedules within weeks
The Outcome
Within one month, they went from struggling to keep chairs filled to operating at near full capacity. With Google Ads we created a predictable patient acquisition system that stabilized revenue and restored doctor productivity.